For your Competency Discussion, review two or three online advertisements for healthcare products or services with which you are familiar in your professional or personal experience.
Next, consider the target market on which the online advertisements are focused. Then, reflect on how well the advertisement explains the features and benefits of the product or service. Finally, think about the strategy used to market this product or service and whether you think it is effective including your rationale.
To begin this Competency and meet your required engagement, post in the Discussion area a brief description of at least one advertisement you reviewed for a healthcare product or service. Next, describe whether you think the advertisement successfully explained the benefits and features of the product or service. Finally, explain the strategy used to market the product or service, whether you think it is effective, and why you believe that to be the case.