Imagine you work for a breakfast cereal company that makes prepared products that are served cold. Your company wants to introduce a new hot breakfast cereal that would require some minimal preparation by the consumer. How would you propose forecasting initial demand for this product? Identify one quantitative and one qualitative technique. How do the techniques complement each other?
For this assignment, you are required to analyze a business ethics case related to a major scandal in an accounting firm.
For this assignment, you are required to analyze a business ethics case related to a major scandal in an accounting firm. You will apply key ethical theories (such as utilitarianism, deontology, and virtue ethics) to assess the ethical dilemmas involved in the case and explore the corporate responsibilities that were